Foot Science International is a New Zealand based company that began 35 years ago and is still innovating the top heat mouldable foot orthotics in the world for people with medical needs for their feet as well as active athletes of all ages in sports such as golf, cycling, running, football, rugby, basketball, gymnasts, and more. The people behind the company are our biggest asset. We have had a bit of fun this year creating a new website about Foot Science International. Have a look at www.footscienceinternational.co.nz and meet our staff and research team that goes behind the incredible Formthotics custom foot orthotics.
There is a remarkable effort going into Bangladesh to help children who are born with club foot through an organisation called Walk for Life. Clubfoot is a disability that can be discovered before a child is born in 1st world nations around the world and treatment can commence shortly after a child is born. Unfortunately, in 3rd world nations like Bangladesh, club foot deformity in children’s feet can be accepted as a disability and many parents are unaware that by treating their child before reaching the age of 3, a child can be completely cured of this disability. It is estimated that over 5,000 babies a year are born with clubfoot in the heavily populated country of Bangladesh. With this deformity, a child who is untreated grows up to a life of extreme poverty without the ability to walk and function in life normally.
We are delighted to share Foot Science International’snew corporate video that tells the story of our beginnings and the exciting direction that we are heading with Formthotics branded orthotics around the world. Millions of people are benefitting with healthier feet as well as better performance in athletics from the innovative orthotics that have been researched and developed in New Zealand.
The issue of barefoot running is one that has gained quite a bit of traction in recent years, particularly since the release of Born to Run, by Christopher McDougall. McDougall researches the running techniques of ancient peoples and comes to the conclusion that humans are not naturally born to run in high-tech sports shoes. We wanted to explore if there is more to this story, and does the same principle apply to ‘flat-footed’ urban runners.
If you have just been fitted with orthotics or have been having some pain or discomfort in your your feet or legs you should keep the following in mind when shopping for new shoes. Take your orthotics with you when you go shopping.
Shoe orthotics are inserts that you slip into your shoe in order to correct or prevent a medical problem. About 75% of people will experience some sort of foot, leg or back problem in their lifetimes, and orthotics are used to treat many of these common problems.